Daily Archives: September 29, 2021

How To Avoid Falling Off The Keto Diet

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The hardest part of any diet, or any planned change to your eating habits, is keeping them going. It’s all too easy for old habits to find their way back in and, before long, you might be eating much like you were before. The greater the change, the harder you might find it to pull off, and the keto diet is one that some might find a more difficult change.

If you’ve started on a keto diet, here are a few tips that might help you stay on that straight and narrow, making it easier to achieve the goals you’ve set out for yourself.

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Keep the basics in mind

If you want to stay on a keto diet, you need to be aware of more than just what foods you can eat and what you have to avoid. You need an understanding of the fundamentals of ketosis. Ketosis is when the body starts to burn fat for energy instead of carbs, which it tends to burn first. As such, the key is to make sure that you’re keeping your carb consumption low.

Keep checking your macros

When you’re doing a keto diet, it’s not necessarily essential to track your calories. Instead, what you want to keep a closer eye on is your macros and, in particular, you want to be tracking your net carbs. For ketosis to take effect, you need to eat fewer carbs in your diet, after all. By tracking the number of carbs that you eat, which can be done with just about any nutrition tracking app, you can see when they start to rise again. Keep a list of the foods you eat per day and it becomes easier to see which of your eating habits is pushing things and what you can do to eliminate it.

Don’t forget to get that extra fat

We have been brainwashed as a generation into believing that fats in foods are evil, and to avoid them as best as possible. Some nutritionists think it’s why we eat too many carbs and too much sugar as an alternative. You need to get out of the habit of avoiding fats. Have your meals with a drizzle of olive oil to add that extra fat (and some flavor) too and this cheese sauce is amazing and keto, too. Not only does it make sure that you are managing your macros and eating enough, it helps your keto meals taste better too.

Close the book on “cheating”

Cheating on diets happens. Some diets can even build “cheat days” into them. With keto diets, that’s not an effective strategy. If you get out of the process of ketosis, it will take time to get back into it again, you’re not going to see results immediately. As such, if you have cheated or had a cheat day, now is the time to call it off. There’s nothing wrong with feeling a little regret about falling off the wagon but don’t keep beating yourself up about it or feel like you have to justify it. Just course correct and keep moving.

Don’t feel like you have to eat an entire steak for every meal

The keto diet is not a carnivore diet. First of all, you can still have vegetables, just make sure that you’re getting low-carb vegetables. Cruciferous greens like cauliflower, kale, spinach, and broccoli are going to be a godsend. You don’t need to increase your protein intake too much and, what’s more, keto diets tend to suppress your appetite so you’re not going to feel like eating as much. If you feel like you have to force yourself to eat more meat, it’s easy for your motivation to start slipping away.

Don’t let yourself get dehydrated

When your body is in ketosis, it tends to excrete more, meaning you’re losing more fluids. If you’re not careful, this can lead to dehydration, which will make you feel all kinds of terrible. A lot of people will think that symptoms like headaches, tiredness, and general uneasiness are a result of the keto diet but, usually, they are just dehydrated. You need to up that water intake. High water-content veg like cucumber and avocado can help with that.

Regardless of what dietary changes you are making, it will be essential for you to work on your own self-discipline. The tips above can make it easier but it’s important to recognize that it’s never quite “easy,” even with a little help. But that only means that it’s worth it.

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Why Social Media Marketing Matters For Your Company

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Why Social Media Marketing Matters For Your Company

Statista data reveals 82% of the US population has at least one social media profile. Since marketing and advertising are all about reaching out to customers, it makes sense for your brand to be on the relevant social media platforms. This way, you can take advantage of the cost-effective and practical marketing opportunities that social media offers. If you wish to learn more about why social media marketing is necessary for your company, consider these points.

  1. Better customer satisfaction

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Social media platforms offer endless opportunities for communication and networking. As such, you can create a voice for your company through these platforms to humanize it and inspire customer loyalty. For instance, many clients will reach out to you via your social media accounts to provide critical feedback and complaints. You can address these concerns using interpersonal dialogue that makes customers feel appreciated and more connected to your brand. Also, engaging with your customer base on social media by responding to their comments when you post makes them feel unique and more loyal to your company.

  1. Increased brand awareness

A reported 90% of marketers admit that their social media marketing efforts have increased exposure for their business. Indeed, social media marketing makes it easier for current and potential customers to discover and connect with your brand. Given the high volume of social media users in America and worldwide these days, your brand has a unique opportunity to reach many new eyes and diverse audiences. Your marketing efforts can even draw attention to your brand when your target audience is not actively thinking about it. For instance, you can upload high-quality images and videos on Instagram stories and IGTV to catch the attention of your target audience as they navigate Instagram. However, remember to use the correct Instagram aspect ratio for all your posts to ensure that they are appropriately sized and displayed at their absolute best. 

  1. Obtain marketplace insights

A huge advantage of social media marketing is the unique opportunity to gather critical marketplace insights. You can monitor customer activity on your profiles to learn about their interests and opinions that you might have never discovered without a social media presence. In addition, you can use tools to analyze clients’ demographics to understand your customer base better. This way, you can hone your marketing tactics to better appeal to clients’ deepest needs and enjoy business success. Furthermore, social media marketing enables you to segment your content syndication lists by topic and discover which content types generate the most impressions. As such, you can measure conversions of your post on different social media platforms to find the perfect strategy for revenue generation.

  1. Higher conversion rates

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The increased visibility your brand gets from social media marketing lays the foundation for a higher conversion rate. Each video, blog post, or image you share on social media as part of your marketing efforts can lead viewers to your enterprise’s website and increase traffic. In addition, if your brand is highly interactive online, your followers will trust your credibility. Therefore, the conversion rate on your existing traffic is likely to improve when your followers visit your business website due to posts you upload on your social media accounts.

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