Daily Archives: October 10, 2019

Three Ways To Make Your Life Greener

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We are living in a world that is on the edge of extinction. We have very little of our precious time left to fix the issues that humanity has caused to our beautiful planet. Climate scientists agree that we need to act, as the effects of the years of abuse on the environment will become unrepairable. It is believed that if we change our ways now, we can stem the tide and help to overcome the problems that the world is today facing. 

Governments hold climate summits, and politicians, business leaders, and scientists talk it out. But progress is far slower than it needs to be. With most of the world falling short of its agreed targets to reduce carbon emissions, drastic action is required. 

While governments can legislate, or seek to gradually prevent certain practices that cause the world the worst harm, this change is slow. It takes businesses to get fully behind it and start to put the health of the planet before the health of their profits. It takes us, as individuals, to stop certain behaviors and adopt a much more conscientious approach to dealing with the issues that we are facing right now. 

You may be asking yourself, what can you do? When you are just one person, how can you help to change the world? Well, if you start to adopt new ways of dealing with things, and you can help one other to do the same. Eventually, a more significant proportion of us will be adopting greener lifestyles. Here are a few things that you can do to help to combat the climate crisis. 

Water Conservation

The world is at risk of coming under the grips of a drinking water shortage. It is estimated that by 2025, over a quarter of the world’s population will no longer have access to clean, safe drinking water. 

There is enough water on the planet to cover 70% of its surface. Yet 0.007% of the water on the earth is actually safe to drink. We have a growing population who all need to drink and wash. Then, we use good clean water for farming, giving to animals that are bred for food, washing your cars, filling up swimming pools, flushing toilets, and watering the garden. And in many countries, people act as though our water supplies will last forever. However, in South Africa recently, they discovered that it may not be the case. When it’s water supplies dropped to around 20% of the average capacity, the government was on the verge of permanently switching off the state-owned water supply to Cape Town and the surrounding areas, meaning the people of the country would not have running water. Fortunately, the South African citizens adapted to the changes it needed to make to help to conserve enough water so that they could keep it open. 

Although that crisis was averted, others may not be. But there are things that you can in your life so that you are less wasteful of water. Firstly, have a look at getting slimline water tanks fitted to harvest as much rainwater as possible. This can then be used for all manner of things such as toilet flushing, to watering the garden. You should adopt a more cautious attitude to the amount of water that you are using. Think about showering instead of having a bath. If you do shower, cutting the length of time that you are in there by just a minute or two will help to save a considerable amount of water. 

Stop Burning Fossil Fuels

Many of the world’s largest energy suppliers are still burning fossil fuels to provide us with electricity. This creates a dangerous amount of pollution which the environment cannot handle. With fewer trees on the planet, much of the carbon that gets emitted is not getting processed through photosynthesis.

If your energy company still insists on using coal to fuel its power stations, have a look at what alternative companies there are in your area that can supply fully renewable power for you. With so many wind, solar, and hydroelectric plants out there, there is no reason why you should be getting clean energy in your home. 

There are other things that you can do here too. Make sure and turn everything off when it is not in use. Even leaving things on standby uses up power. Turn off lights if you are not in the room. These things will also help to reduce your electricity bill considerably too. 

Buying appliances that have good energy efficiency ratings will be helpful too. That will mean you will use less power to run them. Similarly, use lower wattage, energy-saving lights throughout your home. 

Driving Ourselves To The Edge

If you are a motorist, there are ways that you can help the environment out considerably. One of the main things that you can do will be to choose environmentally considerate cars. If you are planning on buying a new car at any time soon, have a look at an electric model. If that is not an option for you, there are also hybrid cars. If you must buy a petrol-engined vehicle, get a small one, with a low emissions rating. 

If you can, start sharing rides wherever you go. If you can give somebody a lift in your car that may have otherwise driven to the same place as you, you will be helping to reduce the number of cars on the roads. 

If you can walk somewhere, try and get into the habit of doing so. It may not be as convenient as taking the car. However, it is better for your health and the health of the planet. 

If your employer offers a cycle to work scheme, take them up on it. Using bikes to get around is an excellent way of reducing your own carbon footprint. They may be able to help with the costs involved in buying the bike in the first place. 

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How Your Freelance Business Could Gain Customers This Year

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Being a freelancer in the modern world can be a very rewarding career path. Of course, it requires a lot of dedication and perseverance. When you become a freelancer, you have to appreciate the fact that you’re not just starting a new career; you’re starting a new business. So, if you want to be successful in this highly competitive marketplace, you need some entrepreneurial skills as well as some skills in your particular professional field. If you’re going to sell marketing copy to companies, for instance, then you’ll need to be knowledgeable with regards to the latest marketing practices in the business world and you’ll need to be a skilled wordsmith. However, if you don’t know how to push your own company out there, you’ll struggle to build up a substantial client base. So, let’s talk about how your freelance business could gain customers this year.

Create a trustworthy brand.

Firstly, if you want to gain customers this year, you should create a trustworthy brand for your business. People don’t care whether they buy their products and services from a solo entrepreneur or a huge corporation with a large workforce. Consumers just want high-quality goods from reputable brands. So, if you want to turn heads in your particular target market, you need to prove that your company is reliable. For starters, you should aim to gain good reviews from your existing customers. This will boost your reputation in the industry.

But you can go further than good reviews. You should focus on your business’ security. In today’s digital world, plenty of companies have been hacked. When customers see that their data has been leaked, they struggle to trust that business in the future. Consumers want to know that their details are safe when they purchase something from a company. Take steps to keep your data safe. Update your firewalls frequently, get help from IT experts to test your system for weak spots, and so on. In turn, you’ll create a trustworthy brand for your business.

Work on your online campaign.

You should also work on your online campaign if you want to gain customers. Everybody searches for the goods they want on the internet in the modern age. Obviously, most modern freelancers are based online because it’s much easier for solo entrepreneurs to operate that way. Still, the point is that you should focus on digital marketing if you want to reach the largest number of potential customers in your industry. You could get help from an SEO company if you’re struggling to increase your website’s ranking on search engines. Showing up at the top of the first search result page is your goal. That’ll increase the likelihood of you reaching potential clients. After all, people don’t often go beyond the first page of results.

Start a referral scheme.This is another way in which your business could gain customers this year. You might want to start a referral scheme so as to encourage your existing clients to bring in new clients. If customers see that they’ll receive rewards such as discounted prices or even free gifts, they’ll feel more inclined to spread the word about your company to their friends and family. For every person that they successfully refer to your business, you could give them rewards. There should also be a reward for the person who’s been referred to you. That way, it’s a fantastic opportunity for both of them. And, obviously, it’ll benefit your freelance company in the long run because your customer base will grow. You should keep offering rewards to your existing customers to maintain loyal relationships with them, of course.

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If you like what you’ve read here, please let others know of this post, blog, and site.

And thanks for reading!  🙂