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Ketone Supplement Fundamentals

Originally authored by Nate Martins, Dr. Brianna Stubbs and Brady Holmer • September 5, 2019

Evolution is likely the reason for ketosis. 

This process evolved to enable humans to survive long periods of time without food. Ketosis was a necessity, since without an external source of energy in the form of food, humans would have eventually starved. An evolutionary “work-around” maintained energy stores in the face of deprivation by producing molecules called ketones from the body’s own internal fat stores. 

These molecules are now known to have more benefits than just survival.

But today, we rarely encounter anything close to nutrient deprivation. Our food-plenty society and high-carb food options ensure many of us are well-fed. We never force our bodies to become “ketogenic”—meaning that it’s actively producing ketones. What a shame, since ketones have a variety of beneficial effects for cell signaling and metabolism.

How then, can we gain the benefits of ketosis? One way is to eat a low-carbohydrate ketogenic diet, a.k.a the “keto diet”, or to fast. 

Other avenues into ketosis exist, ways to “hack” evolution and enter ketosis without having to eat a low-carb diet or fast for days on end. 

This method involves the use of exogenous ketones (“exo” meaning “from outside”) in the form of supplements. Furthermore, these exogenous ketones and keto supplements can be used to deepen levels of ketosis and provide a fuel source under certain metabolic conditions like fasting.

What is Ketosis?

First, let’s talk about ketones. 

Ketones are the products of the breakdown of fats in the body. Under a state of carbohydrate depletion, blood sugar is reduced, insulin levels fall, glucagon and cortisol rise, and fatty acids (FFAs) are liberated into the blood through a process called lipolysis. The increase in blood levels of FFAs is then sensed by the body, and FFAs are then transported to the liver and used in the production of ketone bodies. Three ketones exist: Acetoacetate (AcAc), Beta-hydroxybutyrate (BHB), and Acetone. 

Being in ketosis simply means that you have elevated levels of ketones in your blood, usually agreed upon at 0.5mM. Typically, this means elevated AcAc or, more commonly and in greater amounts, BHB. 

BHB and AcAc are the ketones mostly referred to when talking about ketosis and, as we will see later on, ketone supplements. 

BHB is the ketone present at the highest levels in the blood of a body in ketosis.1 This is significant for two reasons. For one, BHB is more stable than AcAc, and can be transported through the blood to other organs and tissues much more effectively. AcAc can be spontaneously broken down when it’s in the blood, where it forms acetone—a metabolic “waste product” that we excrete in the breath. We can’t use much acetone for energy.

But this doesn’t make AcAc any less important. 

In fact, AcAc is the “parent” ketone body—it’s what the body produces first, when the body is entering ketosis, and serves as the precursor for BHB. AcAc produced in the liver is converted to BHB, and then shuttled out and delivered elsewhere. A small amount of AcAc does travel through the circulation to be used as a fuel source, just to a lesser extent than BHB.

Endogenous vs. Exogenous Ketosis

“Am I in ketosis?” This question has a straightforward answer. As mentioned, typically a blood ketone level >0.5mM signifies that the body is producing ketones (or is in ketosis, depending on the route taken).

Route taken? Correct. There are two ways to achieve ketosis—endogenously or exogenously. 

Endogenous ketosis (“endo” meaning within”) is achieved through a low-carb high-fat diet (i.e. ketogenic diet) or fasting, in which the body produces its own ketones. The stimulus is dietary carbohydrate restriction, and the response is that we start to burn fat, leading to (eventually) an outflow of ketones from the liver. Since diverse signaling pathways are activated in order to activate endogenous ketosis and in response to it, diverse physiological benefits also occur. 

In contrast, exogenous ketosis (“exo” meaning outside) is achieved through the use of dietary ketone supplements and/or intake of certain types of dietary fats. These supplements can boost ketone levels either directly (ketone supplements) or indirectly (MCTs) but either way, elevate levels of blood ketones. Ketosis achieved exogenously can occur even in the absence of a ketogenic diet or prolonged fast. Sounds too good to be true. 

Ketosis might be ketosis, but the profiles used to achieve endogenous and exogenous ketosis vary drastically, and therefore have different benefits. There is something to be said about triggering the body to naturally produce ketones vs. “artificial” induction of ketosis. In the former, you’re forcing the body to be “ketogenic” whereas in the latter, you’re in ketosis, but not “ketogenic.” There are benefits to both.

Exogenous ketones are an alternative to physiological ketosis, and can be used in diverse ways to achieve certain mind and body states, almost like ketosis on cue.

While supplements are only chemically synthesized versions of ketones, the structure and function are essentially the same.

But, structural similarities aside, exogenous and endogenous ketosis have varying effects on the body. For instance — exogenous ketone supplementation is likely best for those trying to meet the needs of a ketogenic diet, improve sport performance, or further increase ketone levels on a ketogenic diet or a fast. However, the health benefits of ketosis like increased fat metabolism, weight loss, and some of the other metabolic benefits might only come from lifestyle changes like fasting or a ketogenic diet.

BHB monoester and AcAc diester chemical compounds

Why Use Exogenous Ketones?

Before diving into the specific forms of exogenous ketones and the nuances of each, let’s discuss some of the general reasons one might choose to use exogenous ketone supplements in the first place. 

One of the primary reasons to use exogenous ketones may be to enhance the effects of your low-carb ketogenic diet or intermittent fasting regimen. These practices will likely have you in a ketogenic state already. To further enhance the benefits many people claim to feel when ketogenic/fasting— like mental clarity, sharpness, lower fatigue—exogenous ketones can be superimposed, which essentially means going “deeper” into ketosis. 

Exogenous ketones might also be a helpful aid to transition into ketosis when starting out on a ketogenic diet. 

Many cite the “keto flu” as a badge of honor one must experience when entering into ketosis. When the body is first adapting to a diet very low in carbohydrates, and not yet fully adapted to burning fat/utilizing ketones, you may experience symptoms like nausea, headache, weakness, irritability, muscle soreness, difficulty sleeping, and irritability. Using an exogenous ketone supplement during your transition into keto may mitigate some of these symptoms by ramping up the level of ketones in your blood to use as an energy source for brain and body. It may also improve energy levels early on in ketosis before adaptation occurs.  

And finally, whether endogenously produced or not, ketones have diverse signaling roles in the body that could benefit mental and physical health, metabolism, and longevity, as well as serving as a cellular energy source.

Medium-Chain Triglycerides (MCTs)

MCTs aren’t ketones, but rather a type of fat molecule comprised of a glycerol bonded to three medium-length fatty acids (FAs) that are 6 – 12 carbons in length. 

Why are we talking about these then, if they aren’t ketones? 

Well, MCTs are actually pretty good sources for the body to breakdown and turn into ketones. When it comes to ketone production, not all fats are created equal, and longer isn’t always better. Size matters. 

The source of fat in MCT oil and other MCT containing fats (like coconut oil) is the most efficient type for producing ketone bodies. The medium chain fats go right to the liver, where they require less work to break down compared to long- and short-chain fatty acids. 

You can get your MCTs in two ways: through an MCT oil or powder, or by consuming a rich (and tasty) source of MCTs such as coconut oil. 

The MCTs include caproic acid (C6), caprylic acid (C8), capric acid (C10), and lauric acid (C12). Of these, caprylic acid (C8) is preferred for ketone production, and optimally what you should look for when purchasing an MCT oil supplement. Lauric acid is the MCT found most abundantly in coconut oil (about 50% of the total MCTs). 

Because of its efficacy, we selected pure C8 a part of the base (along with prebiotic acacia fiber) of H.V.M.N.’s MCT Oil Powder. It’s 100% natural, real food, harvested sustainably and carefully purified into pure C8. No additives, no artificial ingredients, zero net-carbs. It’s a great source of MCT without all the other junk you might find in inferior products.

Benefits of MCTs: What Does the Research Say?

Though marketed as a supplement, one benefit of MCTs is that they’re derived from all natural food sources. For those who are “anti-synthetic,” you have nothing to fear from MCTs. 

A powerful benefit of MCT ingestion, like ketone supplements, might be appetite suppression.

MCTs might help blunt hunger and help with calorie and portion control, thereby indirectly helping you adhere to a diet and thus meet your body composition goals.

One study demonstrated that acute intake of MCTs led to reduced food consumption at lunch while also reducing the blood glucose and triglyceride response to the meal.2 Interestingly, MCT oil also has a “satiating” effect that is not observed with coconut oil.3

MCTs might directly aid in weight loss as well, outside of general satiety. 

This action might be due to the fact that MCT oil supplementation can increase energy expenditure, fat oxidation, metabolism, and thermogenesis (body heat production) which leads to a lower body weight and more fat loss over time.4,5 Furthermore, MCT supplementation might have metabolic benefits like lowering LDL cholesterol and increasing lipoprotein particle size.6

Disadvantages of MCTs: What Does the Research Say?

Large amount of MCTs, like any supplement, have been reported to cause gastrointestinal side effects.7,8 

This might be an issue, since in order to raise blood BHB to adequate levels to reach ketosis, a high amount of MCTs (and even more coconut oil) must be consumed. Remember, MCTs must be metabolized first before they become ketones—they don’t directly elevate blood ketone levels. Most studies show that MCT consumption elevates blood BHB to levels around 0.5 – 1mM.

Let’s not forget about calories. One downside to coconut oil and MCTs is that they’re fairly calorie-dense, so it’s important to keep track of your macros and calories when using supplements. Compared to ketone salts and ketone esters, MCTs result in much lower levels of ketosis, but they may be a more cost-effective and approachable option for new keto dieters. 

Coconut Oil vs. MCT Oil for Ketosis

MCT oils and powders are the most concentrated sources of MCTs and thus might be your best option if you’re hoping to get into ketosis. MCT oil also has different proportions and types of MCTs compared to coconut oil; with a bit more C8 (caprylic acid) and a bit less C12 (lauric acid). 

There is evidence that the satiating effect of MCTs might be more potent when they come in the form of a concentrated MCT oil compared to coconut oil.3 If you’re looking for something to help with appetite suppression or a small snack that will “tide you over” more effectively, search for a high-quality MCT oil or powder.

However, in terms of taste and versatility, coconut oil takes the keto-cake. You can use coconut oil in virtually anything, from cooking veggies and meats, to adding in smoothies and protein shakes. The options are endless (and delicious).

Ketone Salts

They’re not something you sprinkle on top of your roasted vegetables or use to season your stew. 

Rather, ketone salts are a supplement that comes in powder form, to be mixed (traditionally) in some type of liquid for consumption. Ketone salts contain a ketone (usually BHB) bound to a mineral salt; usually sodium, potassium, calcium, or magnesium or an amino acid like lysine or arginine. 

Ketone salts are one way to raise blood ketone levels. Studies have shown that ketone salt ingestion can elevate blood BHB levels to around 0.6 – 0.8mM (i.e. ketosis).9,10

Benefits of Ketone Salts: What Does the Research Say?

Ketone salts aren’t a new “invention.” They’ve been around for quite some time, and early studies of these ketone supplements were conducted in children with metabolic disorders, where they showed efficacy in inducing ketosis and an improvement of symptoms like better cardiac performance and cognitive function due to better ability to oxidize fatty acids.11,12 

Similar levels of ketosis around 0.5mM have been observed in rats given BHB ketone salts. Health benefits such as improved blood glucose, beneficial changes in lipid biomarkers and fat mass, and reduced anxiety-like behavior were noted in multiple different studies.13,14,15

Disadvantages of Ketone Salts: What Does the Research Show?

Compared to other ketone supplements, ketone salts might not deliver as much “ketogenic power”—meaning they don’t elevate blood BHB to levels as high as other products. 

For example, one study showed that blood BHB was raised to around 1mM following ketone salt ingestion, while the same amount of BHB provided from a ketone ester raised blood ketone levels to 2.8mM.16 The salt also provided a greater amount of the L-isomer of BHB as opposed to the D-isomer. While not going into the deep end of structural chemistry, L-BHB is like a mirror image of D-BHB (like your left and right hand). They are what is known as optical isomers. While structurally similar, L-BHB may not have the same pattern of metabolism nor the benefits that D-BHB has. 

The concept of optical isomerism.

Another disadvantage with ketone salts has less to do with the ketone element, and more to do with the salt. 

Typically, you’ll need about 50g of BHB in a ketone salt to mimic nutritional ketosis. Given the formulation of many salts, this would require an intake of about 5,800mg magnesium, 9,600mg of calcium, 11,000mg of sodium, and 18,800mg of potassium. Needless to say, these values are above and beyond any recommended daily allowance for humans.

Excessive salt intake may come with health concerns such as high blood pressure and cardiovascular disease in some individuals.17 Regardless, the high dosage of minerals that would accompany the ketone dose consumed with a salt make this form of supplementation less than practical.

And finally, ketone salts may have no benefit for athletic performance and, in the worst cases, actually impair it.18 

In one study, oral BHB salt ingestion prior to exercise actually led to a 7% decrease in high-intensity cycling performance.10 Even though the participants were in ketosis and oxidizing fat for fuel, they reported massive GI side effects which inhibited optimal performance. This isn’t uncommon; two more studies (one in athletes) reported gastrointestinal side effects in 68% and 50% of participants.18 

So, should anyone use ketone salts? And, if so, who?

These supplements might be best for those already on a ketogenic or very-low carbohydrate diet and looking to further increase ketone levels—since this would require a lower dose of ketone salts and prevent many of the side effects seen with higher doses.

One final point. Many ketone salts on the market aren’t FDA approved as a “generally recognized as safe” (GRAS) food ingredient. Make sure to do your research before buying any supplement. 

Ketone Esters

While ketone salts are solids, ketone esters come in liquid form and usually contain one of two ketones; BHB or AcAc bound to a ketone precursor such as butanediol or glycerol. 

The word “ester” refers to the specific chemical bond (an ester bond) which attaches the two molecules. The two most popular formulations of ketone esters are the D-BHB monoester and the AcAc ketone diester. Each of these has its own effects. 

D-BHB Monoester (HVMN Ketone Ester)

The BHB ketone monoester (R-1,3-butanediol-R-3-hydroxybutyrate; BD-BHB) was first invented through a DARPA program called “Metabolic Dominance, with the intent of being used primarily to enhance the endurance and performance of US Soldiers. Through years of research with Oxford University, and the NIH, this ketone supplement can now be purchased and consumed by anyone as H.V.M.N. Ketone Ester. 

In contrast to the BHB salts, the BHB in the ketone monoester is all of the D-isoform. When the ester bond is metabolized, D-BHB is released into the blood along with the ketone precursor butanediol, which is eventually metabolized into D-BHB in the liver. 

The ketone monoester provides the highest levels of blood BHB (around 3 – 6mM) which is achieved rapidly (usually within 30 minutes of ingestion).

And levels stay elevated. Blood BHB following BHB monoester ingestion is ~1.1mM after 4 hours and ~.7mM after 8 hours.16 

 It’s also salt-free, permitted by the world anti-doping agency (WADA), and to date has been shown to be relatively side-effect free at normal doses (meaning no stomach aches!).19,20

Research on HVMN Ketone

To date, many studies have been done (with more in the works) on the BHB monoester in HVMN Ketone Ester. Several of these studies have looked at the effect of ketone ingestion on athletic and physical performance. 

Consumption of HVMN Ketone Ester has been shown to improve endurance exercise performance by 2% – 3% when taken before exercise with carbohydrates.19 In addition to boosting performance directly, HVMN Ketone Ester enhances recovery by boosting post-exercise muscle glycogen replenishment20 and raising post-exercise activation of genes involved in muscle protein synthesis.21 In each case, HVMN Ketone Ester was consumed with either a source of carbohydrates or carbs and protein.

In the most recent study of HVMN Ketone Ester, chronic intake of ketone ester during a period of endurance training overload blunted many symptoms of overtraining, revealing a heretofore unseen potential for this supplement in athletes.22 Athletes were able to go harder in training because they recovered more effectively. 

BHB monoester might also have some metabolic benefits. 

Exogenous BHB lowers blood glucose levels23 and has also been shown to have an appetite-suppressant effect, lowering the desire to eat—this may be related to the reduction in ghrelin (the hunger hormone) after BHB ingestion.24 Many people claim that a ketogenic diet also has many similar effects on satiety. 

Acetoacetate Diester 

The second type of ketone ester is the acetoacetate (AcAc) diester (1,3-butanediol acetoacetate diester)—a sodium-free precursor to the ketone acetoacetate. Compared to the BHB monoester, AcAc diester results in lower blood BHB levels (about 1mM) and may result in a few more side effects. Most common among these are gastrointestinal related issues.25 

Research on Acetoacetate Diester

The AcAc diester has much less data to support or refute its use when compared to other ketone supplements. 

In terms of athletic performance, results are inconclusive or non-existent. One study showed that ingestion of a 1,3 butanediol AcAc diester before a 31 kilometer cycling time trial actually impaired performance around 2%. However, this wasn’t likely due to the athletes being in ketosis, but rather the side effects. Several of the study’s participants complained of gut discomfort that likely put a hamper on their ability to perform.25 

More research has been done in the area of neurological health. Studies have shown that ketosis achieved with an AcAc diester is able to delay the onset of seizures from central nervous system toxicity in rats26 and lead to lower seizure activity and improved brain plasticity in a mouse model of neurological disease.27 

The research is pretty convincing in favor of the use of AcAc diester to treat neurological conditions and benefit cognition, while less supportive of its use for exercise performance.

Blood ketone levels of HVMN Ketone, MCT and ketone salts

General Benefits of Exogenous Ketones: How do They Compare to Nutritional Ketosis?

The blood levels of BHB that can be achieved through nutritional ketosis (ketogenic diet or fasting) are likely similar to those you can achieve using certain exogenous ketone supplements: about 1 – 3mM. In this regard, your “level” of ketosis might be the same. 

However, achieving endogenous ketosis has unique benefits that aren’t achieved with exogenous ketone supplements. One of these is in regards to “fat burning.” 

When you achieve endogenous ketosis, you’re using your own body fat as a fuel, and this has several metabolic and health-related benefits. 

But, with exogenous ketones, you actually decrease adipose tissue lipolysis (breakdown) and FFA availability—essentially the opposite of what happens when you’re in a ketogenic state.

Thus, exogenous ketones likely have little to no benefit in terms of fat burning and weight loss.

Most exogenous ketone supplement protocols involve taking one “large” bolus of ketones. While this raises blood ketone levels rapidly, it’s not really what happens “naturally” when the body is in a ketogenic state, where blood ketone levels rise more gradually. 

It’s unclear what this might mean in terms of metabolic signaling, but there exists a difference in the two ways to achieve ketosis. 

Choosing the Best Ketone Supplement

While several different ketone supplements are on the market, what you choose may depend on your individual goals. Let’s take a look at which types of supplements might benefit specific groups of people.

Considerations for Athletes

If you’re not ready to commit to a ketogenic diet for your training regimen, but are curious about how ketosis might impact your performance, exogenous ketones might be your go-to experiment. Several athletes and sports teams are now using exogenous ketones as a way to fuel performance. 

The main thing to consider is the proper time, situation, and adaptations required for exogenous ketone use. How you strategically employ exogenous ketones might make all the difference. 

Since BHB monoester (H.V.M.N. Ketone Ester) is cleared by WADA (meaning it’s not a “performance enhancing drug”), athletes can rest easy in this regard. 

A majority of the positive research for exogenous ketones lends support to H.V.M.N. Ketone Ester, where benefits have been shown for endurance performance, enhanced adaptations to training, and in the prevention of overreaching syndrome. Another aspect is cognitive performance; we’ve heard many anecdotal responses that athletes who use H.V.M.N. Ketone Ester for training experience a feeling of being “locked in” mentally, too.

Some smaller studies on MCTs suggest they might benefit endurance exercise performance28 and enhance gene expression and mitochondrial biogenesis.29 

Data on other supplements such as ketone salts and AcAc diesters is less compelling and in most cases, negative.

Consideration for General Health

The support for exogenous ketones in non-disease states is more in the anecdotal stage right now. 

Anecdotal reports include claims of enhanced mental clarity, alertness, energy, and productivity.

None of these claims has been scientifically tested yet. While the theoretical basis might be sound, you’ll have to wait for some trials—until then, experiment for yourself.

A huge role for exogenous ketones might be in dietary adherence, whether that means eating less, eating better, or sticking to a low-carb or ketogenic diet. 

Exogenous ketones suppress appetite,24 and might help reduce certain food craving or obliterate those “hangry” feelings. If you’re into fasting and not opposed to consuming ketones on a fast, ketone supplements might help you get through an extended no-food period. Even better, they might deepen your fasting-induced state of ketosis. 

Are Exogenous Ketones for You? 

Whether you are an athlete looking to boost performance through exogenous ketones, or simply out to harness to power of ketones for better mental or physical performance, there are several questions you should ask before buying and using a ketone supplement.

First, what is your goal? And what level of ketosis do you need to achieve to accomplish those goals? Consider if you want constant low levels of ketones in your blood, or a larger level for a shorter amount of time (for a competition, for example). 

Are you looking for something inexpensive? Something palatable? Maybe something that can be integrated into meals and/or other supplements? Or perhaps, even a post-workout smoothie? What about the side effects? If you have had stomach issues with other kinds of supplements in the past, this should be taken into consideration. 

Maybe you want to achieve the benefits of ketosis without making a change in your lifestyle, like adopting a low-carb ketogenic diet or becoming a regular intermittent-faster. That’s fine, too—these practices aren’t for everyone, but ketosis can be. 

All it takes is a well-formulated exogenous ketone supplement and obviously, a bit of attention paid to maintaining a generally healthy diet and exercise regimen. Your nutrition strategy is an investment in your life. 

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Air Passenger Rights in the USA: When Can You Get a Flight Compensation

We already told you how to claim up to €600 for flights in-and-out of Europe. But when it comes to air passenger rights in the USA, how does it work?

Similarly to the European Economic Community and the EU Regulation 261/2004, the US Department of Transportation has established certain rules for airlines to follow.

Dive in and learn about your passenger rights!

Transparency and honest fares

The displayed price of a ticket should be the final price you pay. In other words, it should include all government taxes, mandatory airline charges, fuel surcharges, and so on. This rule applies not only to airlines, but also to other travel retailers, be it online or offline. Note that the price of the ticket includes taking you from point A to point B.

Add-ons such as Seat selection, excess baggage, extra airport services are normally not included in the price and not subject to the above rule.

Overbooking and denied boarding

Overbooking simply means that the airline has sold more tickets than it has seats on the plane. When you get involuntarily “bumped” off the flight, you are entitled to compensation, unless the airline can get you to your final destination within an hour of the scheduled arrival time. The rate of the compensation depends on the flight and the length of the delay.

If you arrive at your final destination between one and two hours late (on domestic flights) or two to four hours late (on international flights), you are entitled to 200% of the value of the one-way fare to your destination, not exceeding $650. For delays that exceed these times, the airline owes you 400% of the fare, but not exceeding $1,300. In these cases you get to keep your original ticket and can ask for either a full refund, or travel credit, which you can use at a later time.

Delays and cancelations

When your flight is substantially delayed, canceled or rescheduled, you have the right to reroute via a different airport at no cost, regardless of the difference in the fare, or request a full refund.

What constitutes a “substantial” delay or schedule change is up to the airline. The latter is described in a type of policy called “Customer Service Plan”, which outlines what are the airlines’ responsibilities vis-à-vis its passengers in case of a delay, cancelation or a schedule change, as well as a number of other circumstances.

Most airlines will offer a meal voucher for shorter delays, and hotel accommodation for overnight delays, yet the policies and their implementation varies. It is important to note that, unlike for cases of overbooking and flights in-and-out of Europe, US regulations do not require airlines to pay compensation when a flight is delayed or cancelled.

Tarmac delays

A tarmac delay would arise when you have boarded the plane, but haven’t taken off yet, or upon landing and have no access to the terminal. In these cases, the airline cannot keep you on the plane for more than three hours (domestic) or four hours (international) and should allow you to disembark if you wish.

The airline must also offer you food and water after two hours, as well as provide access to the lavatories and an update on the delay every 30min. Again, unfortunately for you, when these rights aren’t respected, you are not entitled to compensation, but the airline would get fined.

Air Passenger Rights: Bottom Line

European and US regulations clearly differ, yet they exist nevertheless. If you believe your rights haven’t been respected on a US flight, we suggest you get a hold of the airline’s customer service. For disrupted European flights, you can calculate your compensation with the help of our Compensation Calculator.

And don’t forget to subscribe to the ClaimCompass newsletter: in addition to travel tips that you won’t find on the blog, you’ll get a free checklist to know if you’re entitled to compensation from your airline!

You might also be interested in:

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Audiophile: Getting The Best Sound Wherever You Go

red and blue discs

(Image Source)

Speakers have been around for a very long time, and this market has been developing steadily since their inception. The products available on the modern market are a far cry from those which people were using in the past, with things like digital music and wireless technology shaping the market into something new. Of course, though, with a market so broad and expensive, a lot of people resort to using the first options they can get their hands on. To help you out with this, this post will be exploring audio, and the simplest ways to improve your listening experience without spending a small fortune.

Personal Listening

Listening to music on your own gives you an excellent opportunity to use devices like headphones. These products offer a better experience and a lower price than speakers, though you have to be careful with what you buy. Modern wireless headphones sacrifice quality to be able to provide you with their advanced features. This makes wired headphones a much better option for those on a budget, and this is before you even consider the difference between in-ear and over-ear headphones. Over-ear examples are often offer better value for money, though a lot of people will want the convenience of something smaller.

At Home

Being able to listen to music at home is a treat, and a lot of people like to do this using speakers instead of headphones. Modern smart speakers are great for those who want a touch of convenience, though you will often find the best sound quality if you go back a few years. eBay is filled to the brim with old hifi equipment, and you only need a set of speakers and an amp or receiver to get yourself started. It’s worth doing some learning before using hardware like this, as it can be quite complicated to set up, but most people would agree that the sound which comes from setups like this is far better value than a lot of modern products.

In The Car

Cars can present some challenges when listening to music. Unlike a square or rectangular room, your vehicle is likely to be an awkward shape for sound to travel around. There are a lot of products on the market which have been designed to combat this, and you can read Alpine car amplifier reviews, along with resources surrounding all of the other parts you’ll need, around the web. Each car will have its own procedure to install speakers, though YouTube should be able to teach you everything you need, and any facia panels you require can be bought on sites like eBay and Amazon.

With all of this in mind, you should be feeling ready to take on the challenge of getting the best sound wherever you are. It isn’t always easy to listen to music, though most people enjoy this sort of pastime, making it well worth putting the time and effort to ensure that you can get the most out of it.

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Ideas For Learning New Skills Online

Learning new skills is a lot of fun, and it is even more exciting when you can do it at your own pace in your comfortable clothes. The internet has made that a possibility, and it is so diverse you can pretty much learn anything you like for free. It might be something to support your career, or it might be something you just really want to be good at. Either way, here are some ideas for learning new skills online. 

Photo by Markus Spiske on Unsplash

Cooking

If you have always wanted to branch out and cook some great cuisine, then you can hit the internet and find everything you want. From learning how to make dairy-free ice cream, to the ultimate beef wellington. You can check out some recipes on Facebook pages like Tasty, or BOSH for great vegan food. There are some amazing YouTube channels dedicated to food too. Write down a few recipes and hit the internet to start creating. 

Design

Great design is a sight to behold. It looks beautiful and serves a purpose. To learn how to do it to a professional corporate standard might take a few years, but in the meantime, you can use Canva to get used to playing with graphics, layouts, and how to use the space well. If you are interested in developing the skill further, then check out the courses on Udemy and Coursera. You’ll be creating cool stuff in no time at all. 

Computer

Most of us know how to use a computer to some degree. But there is so much more to computer possibilities than just playing a few games or writing emails. Free coding courses have exploded in the last few years, and while they are pretty basic in comparison to what programmers do – they are a lot of fun and will get you started. You might want to check out other skills and IT training too – because you can add these to your CV, they make a great time and money investment. 

Language

Learning a new language is a lot of fun for two reasons – the first is it can help you travel and see more of the world. For example, Spanish is a great option to travel to a lot of Europe and many other countries too. The second is more job-related. You can become a translator, verbal, or written for writing things like medical translations – or you can search for jobs in your new language speaking country. 

Drawing

This one might take more motivation, but the improvement you will see week after week is going to be amazing. We all used to draw a lot when we were little without even thinking about it; as we get older, the time and confidence fade a little. But you can find great free online art courses that can help you explore different styles. Art is great because it adds an element of calm and creativity into our lives – and who doesn’t want more of that? 

Learning online is very convenient and a lot of fun – so what’s stopping you? 

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3 Tips For Your First Year In Business

You are finally up and running and living your long-held dream. You are running your own business, and whilst it feels good, it also feels a little daunting. There is so much to take on, to remember and to juggle and you can see a raft of challenges ahead of you. First thing is first, do not panic. This is all completely normal and you should expect to face a few challenges as you have a lot to learn and there are certain areas worth prioritising. This is why today we want to share with you 3 tips for your first year in business. 

Image Pixabay – Pixabay License 

Learn from your customers

Your customers can help you to shape your entire business, services and products, so you need to do all that you can to learn from them. 

You will probably have carried out some initial market research before you started up to help you to design your business offerings. Do not let that be all that you do, in fact, you need to do so much more of that in your first year.

You should be constantly assessing where your business is coming from and why people are choosing to use you as this will help you to understand how to replicate it and get more leads and customers. You should also be getting customer feedback regularly which will help you to improve your service and products.

Call on the experts when you need them

When you run your own business, you cannot possibly know everything and have the time to do everything, it cannot be done. Which is why we would suggest that you call on the experts when you need them.

Whether you need help setting up your premises or you would like a brand new website and you are not too sure where to start with it, there are plenty of people out there who can help you. Whilst we appreciate that when you are starting up in business your funds might be limited, these can sometimes be worthwhile investments as they can save you so much time and ensure that everything runs smoothly. 

You can even find experts that can really drill down and specialise within your niche, so whether you need SEO for HVAC companies or virtual assistant services for dentists, take a look around and ask for recommendations from others within your industry. 

Get online

Your business’ online presence should be one of the first things that you start to build and this will be an ongoing process throughout your first year and beyond.

Your business will need a well-designed website that really shows off all that you do and encourages people to get in touch with you. 

You should also take some time to set up one or two social media accounts for your business as a way of showcasing your products and services and reaching out to potential customers. This is free to do and can be a very effective way of attracting new customers and spreading the word about your new business.

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Days to Hours: How Has Surgery Gotten Faster In Recent Times

doctor having operation

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Surgery is a relatively new form of science, compared to a lot of the work which goes on in labs. Before the advent of electronics capable of measuring vital signs, chemicals which can render someone unable to feel pain, and widespread information sharing, a huge portion of those going under the knife wouldn’t have come out from the otherside. Even as this field developed, though, many procedures would have taken an extremely long time. This has changed in the modern world, with routine operations often taking mere minutes, and some of the hardest of them only taking a few hours. Of course, though, how exactly has this field managed to get so fast?

Preparation

In the past, a lot of surgeons would have to make an educated guess at where they should start with certain procedures. With x-rays and other types of imaging only giving a broad picture, it was incredibly difficult for people to make an accurate guess as to where an operation should start, and it would take a lot of time to figure out where the problem was. Nowadays, though, a planned operation is far smoother. With the technology to see inside people in great detail, doctors, surgeons, and other medical professionals can just about do perform their procedures with their eyes closed.

Non-Invasive Tools

There are a lot of medical procedures which used to involve opening someone up and getting past organs, fat, and other tissues, just to solve something relatively simple. With the way that the human body is built, different parts will often get in the way of what the surgeon needs to access. Companies like Medtronic have been changing this, though, creating tools which enable many operations to be performed without cutting someone open at all. Options like this are great, as they not only improve the time in which someone is being operated on, but will also speed up their recovery, too.

John Myungjune Kim discusses, on his UCLA focused blog, the benefits of technology in the medical field, including robotics technology that can handle the pressure of many procedures. Enhanced tooling and innovative technologies are in the process of transforming the healthcare system. In the long term, the medical field is constantly evolving to the point where a future inexpensive, effective, and fast healthcare could be a possible outcome.

Improved Knowledge

The medical field is always expanding, with new minds being put to tasks which have been explored for decades. With this ever-increasing well of knowledge, modern surgeons have an edge over their traditional counterparts, and this can make their job move a lot faster. Many of the procedures they are performing will have been done thousands of times. There will be resources available to them which make it easier, and advancements in the procedures being used can be spread between hospitals like never before. A new world of medical science is being opened up, and this makes the job of a surgeon all the easier.

Reading this should leave you feeling a sense of calm about your next visit to the hospital. While many people go through their whole lives without an operation, you can never predict what might happen in the future, and this makes it worth learning about the field now. As time goes on, this will only improve, though you should never put off a surgery when you need it, and should feel confident that the people working on your body know exactly what they’re doing.

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Keeping Your Small Business’ Online Presence Up to Date

The internet is becoming an increasingly important tool for small businesses. In fact, it is pretty much essential to have a visible online presence if you want to be successful. Just look at the success of online-only businesses such as Amazon and ASOS, and take into account that the vast majority of high street retailers also have a website to complement their brick-and-mortar store. Operating online allows customers to order goods from you from the comfort of their own home, without the hassle of driving and parking. This is convenient for most people, particularly if you offer next-day deliveries. It also allows you to work on 24 hours a day, seven days a week basis. Online stores do not need to be manned, and it also allows you to operate on a global scale, with the simple addition of international shipping options. However, merely setting up a website and thinking that is it is not going to bring the customers to you. No, you have to put work in to make sure your website is up to date and visible amongst the millions of other sites on the world wide web.

 Here are a couple of critical areas to focus on:

Pexels CC0 Licence

Web design

It is relatively easy to design and build a website, but if this is something you are not confident about, it is best left to the professionals. For an online business, your website is your storefront – it is the first thing your customers see, and it will say a lot about you. Studies have shown that most people will decide whether they will stay on your page within three seconds of clicking on it. What may have been appealing in the past may be outdated, so you cannot guarantee that customers will keep coming back if you never update or revamp your site!

Search Engine Optimization (SEO)

Search engine optimization, or SEO, is a concept that still remains alien to many business owners, despite being a relatively simple concept to master. In its most fundamental sense, SEO is about choosing the very best keywords for your site – the words that people are searching for your goods and services would use and incorporating it into your website content. However, optimizing your website is one of the best things you can do for your site, so again, getting a professional, such as SEOExplode to give you some assistance is well worth it. It will help you rank much more highly in search engines, above your competitors and give you an edge.

External linking

Another way to get your website high up in search engine listings is to have a high domain authority (DA). Essentially, if you have a high DA, your website has authority. One of the best ways to increase this, as well as producing useful and engaging content, is to have other sites link to you. Working with bloggers is an excellent way of doing this. 

Social media

Social media is one of the most effective – and cheapest – marketing tools you have to hand. The vast majority of the western population are active on social media, so if you are not utilizing that to the very best of your ability, you are missing out big time! Facebook is superb for engaging customers, drawing them in with exciting content and offers. Instagram, as long as you use high quality, curated images, is the perfect place to advertise products, and Twitter is great for conversation and short, to the point information and messages. Again, there are professionals out there who can manage your social media on your behalf if it is something that you feel you can’t do or do not have time for.

Pay-per-click advertising

Pay-per-click advertising (PPC) or cost-per-click advertising (CPC) are two great ways to draw in traffic. Essentially, a website such as Google will advertise your business in their banners, sidebars, and their listings under a sponsored tab, but you only pay when a customer clicks on them – hence the name. They work well because most PPC/CPC agencies allow you to really focus your advertising on your target audience. You can select the demographic down to location and interests, and your adverts will be shown to them, making it a relatively low cost and effective form of marketing.

These are just a few ways that you can help to ensure that your small business’ online presence is visible and up to date Incorporate them into your business practices sooner rather than later to bring in traffic and to maximize your sales!

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Adopting An Entrepreneurial Lifestyle

So, you’ve got a side hustle, and you’re thinking of taking it full time. But in all that, you want to be sure it’ll pay off. You want to be sure you’ll be dedicated to it. And most of all, you want to be sure both you and the profits are in it for the long haul! And in the modern day and age, and when attention is grabbed easily from marketing niche to the next, it can be hard to achieve longevity. 

Which is why it’s so important to adopt the entrepreneurial lifestyle – and yes, this is a thing! It’s key to making sure you reach your stride in the business world whilst standing on your own two feet. Without further ado, here are a few elements to get you started. 

Pexels Image – CC0 Licence

Keep Eating and Moving

An entrepreneur can get very busy. They can lose a lot of time in their day. And because of this, it’s important to put emphasis on eating right and staying active. You might be stuck at a desk all day for the foreseeable future, and that’s not good for your body! 

So, think about taking on a healthy eating diet – one that packs you up with energy, and puts good portions of fruits, veg, carbs, and protein on your plate. At the same time, be sure to make time to get outside walking, at least 3 times a week. And if you feel like, why not start getting up just a bit early a couple times a week to fit a morning jog in? 

Listen to an Expert

There’s plenty of advice out there. When you’re thinking of becoming an entrepreneur, because you have your own idea for a service and you know you’ve got what it takes to make it big, you’ll need to listen and collect this advice for future purposes! It’s important to take into account the words of people who have made it before you, and there’s always something further to learn the more research you do. 

And thankfully, it’s becoming more and more easy to learn the ins and outs of the entrepreneur’s world. For example, an entrepreneur podcast would ping back a thousand or more search results if you typed it into Google! Listen to them all, at least once, and see which ones fit your style of learning best; be sure to take the host’s personality into account, and see if they ever delve into your niche.

Work Where You Want

Finally, be sure to work where you want. Find a place to settle down in that suits you best, and craft your own little working nest out of it. If you’re going to live the entrepreneurial life, you’re going to need to find comfort in your working conditions, especially if you’re working from home! 

If you’ve got some spare time on your hands, or a side hustle that you think could make you some big money, work to adopt the right lifestyle.

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5 Benefits A Payroll System Service Can Provide Your Company

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 Payroll is one of those tasks that can either be time-consuming or seamless; it all just depends on how you approach it. Perhaps you feel that your current payroll process isn’t a streamlined as it could be? The good news is that using the right payroll system service can change all that, effortlessly. Investing in a new system, that utilizes the right software, can allow your business to access many benefits. 

Adhere to tax regulations

Tax codes tend to develop and change over time. When you have plenty on your plate, it can be challenging to keep up with every regulation and rule. When you choose a good payroll system service, you’ll have a solution to adhere to the correct tax codes and to always file your taxes on time. Some payroll systems will have automated calculations for tax so that they can input the info using pre-existing data. Such processes are handy to avoid the risk of human error. 

Simple direct deposit 

With a simple direct deposit process, gone are the days when your employees would have to wait for their checks. Modern payroll software and systems will connect with banks and pay into your employee’s accounts immediately. With easy direct deposit, there’s no chance of lost payments or mistakes. Downtime only equals dissatisfied employees and thus decreased levels of productivity. As digital processes advance we must utilize them in order to provide the best for our employees and consumers. 

Online self-service 

A modern employee payroll system offers a self-service online portal. These are handy to let your staff login and access all of their payroll information. Such portals make it easy for mistakes to be fixed or pointed out if need be. Payroll software can allow your employees to view past pay stubs as well as enrolled benefits that they may have. 

Time-saving 

When you outsource your payroll services, you take away those time-consuming admin tasks from your team and gain back some time. When you’re looking for a payroll system, it’s better to choose a company with a team of staff behind it; as opposed to a merely software-based system. That way, you’ve got all the bases covered. When you save time on tasks that can be automated or outsourced, you’ll increase productivity overall.

Simplify your processes 

Finding the right payroll system and software can help to simplify your processes. You’ll have seamless access to everything from your reports to your W-2 forms. It’s easy to look back on past pay stubs should you need to access any historic info. When you’re signing on a new staff member, you’ll certainly be glad of such simplicity. When dealing with vacation and sick pay; it’s also easier to automate the allocation here. 

With a personalized dashboard for everyone in your company; you’ll increase efficiency overall. As technology advances, a modern payroll process has come to be the norm. Adopting the most advanced ways of doing business will allow you to stay one step ahead of your competitors ongoing. 

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What factors affect your credit scores?

TransUnion TransRisk. FICO®. VantageScore®. These are just some of the credit scores creditors may have at their disposal when they’re evaluating your credit. Which one (or ones) they use to help predict what kind of a borrower you’ll be is up to them—and each credit score flavor has its own secret recipe. While you can’t find out exactly how credit score creators craft those 3-digit numbers, you can familiarize yourself with the 5 ingredients most scores have in common.

1. Your payment history

You know how food packaging labels list the ingredients in the order their amounts are found in the food? For many credit scores, payment history is at or near the top of the ingredient list. And for good reason. Whether or not you’ve paid on time is pretty useful when it comes to figuring out whether you’ll be a responsible borrower. Accounts showing late payments or charge-offs, delinquencies, accounts in collection, bankruptcies, tax liens and many other pieces of payment data generally make their way into credit scores in some shape or form.

Nugget of wisdom: Pay your bills on time and pay off delinquent accounts as soon as possible.:

2. Total debt

This is another big ingredient. Credit scores will generally factor in how much you owe across all your accounts. They’ll also look at your utilization rate. Even though it sounds like those hard-to-pronounce food ingredients, it’s neither harmful nor too complicated. Your utilization rate is how much credit you’re using compared to how much is available to you. So if your credit limit is $10,000 and you’re using $1,000, your utilization rate is 10%. Scores will generally get into all sorts of other details about how much you’re borrowing, things like how many accounts you have, how much you owe on installment accounts versus credit card accounts, etc

Nugget of wisdom: Don’t overextend yourself—only take out debt you can comfortably pay off.

3. Credit history length

This credit score ingredient is pretty straightforward: how long have you been using credit? Credit scores typically factor in how far back your first account was opened and the average age of all your accounts.

Nugget of wisdom: Think twice about closing accounts. We’re not saying closing accounts is bad, but just be aware that if you’ve had the account open for a long time and you close it, your credit score may take a dip.

4. Inquiries

When you apply for new credit, the creditor will almost always pull your credit report when evaluating your application. That credit report request to a credit bureau is known as a hard inquiry. Credit scores tend to incorporate how many recent hard inquiries you have on file. The idea is this: if you’ve applied for credit a lot within a short period of time you may be struggling to get credit.

Nugget of wisdom: Be conscious about how often you’ve been applying for new credit. Credit scores will generally take a hit if you apply too often within a short period of time.

5. Variety of accounts

This ingredient usually plays a small role in the crafting of a credit score, but it’s usually in there. Creditors like to know that you can handle paying a variety of different kinds of accounts. So you may get a small boost when you establish a different kind of credit account—installment loans vs. revolving, for example—and start making regular payments on time.

Nugget of wisdom: Don’t go buy a car or take out a mortgage just for your credit score’s sake. But if you’re at that point in your life, you’re financially ready and your credit’s the same in all other respects, branching out may give your credit scores a small positive nudge.

Credit scores are really just different takes on your credit health. So while you can’t control how credit scores are calculated or which ones are used, you can control your borrowing, payment and debt management habits. Because whether it’s what you eat or what your credit score is, healthy ingredients make for a healthier product and a healthier consumer.

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This article was originally published on truecredit.com.

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