You might know about CBD for its apparent benefits for wellbeing, anxiety reduction and chronic pain. But it is also a massive business opportunity for entrepreneurs. That’s because of how the market is going to evolve over the coming years.
A Little Background
Just a little background first. CBD and cannabis are not the same thing. CBD is a specific compound from hemp plants that appears to interact favorably with the body. When people consume it, they feel like they are moving back to “balance.” Their brain chemistry normalises and they stop feeling so much pain. At least, that’s the claim.
CBD is legal in most countries, even if cannabis is not. So you’re perfectly within your rights to slap your brand on it and sell it to the market. But it’s also a growing industry, and that’s what makes it such an exciting prospect for anyone getting into the field. It feels a little bit like software in the 1980s. It’s exploding.
Why CBD Is Going To Become A Major Industry
CBD is a fascinating molecule for its ability to change a person’s internal chemistry and states of consciousness.
At the moment, we have a serious problem in the West. Most people are miserable and hate their lives. They feel anxious or depressed most of the time, and they’re looking for ways to escape this.
Traditionally, people had two options. They could either go to their doctor and get them to put them on dangerous brain-altering pharmaceuticals, or they could go to their local drug deal. Neither of those solutions was ideal.
But now there might be a third way: CBD. CBD alters the internal state of the body, but only in a way that brings it back into balance. People who take it regularly swear by it, claiming that it improves their wellbeing in unimaginable ways. CBD is also perfectly legal, so people aren’t risking a criminal record for using it. It seems to offer all of the benefits, and none of the downsides.
Depression and anxiety look like they are going to continue their upward trend over the next couple of decades. So entrepreneurs need to be ready with safe and effective products to counteract the problem. And nothing is more potent in this regard than CBD. The industry is going to explode.
There are all sorts of angles you could take as well. You don’t just have to slap your branding on CBD oil and sell it over the internet. Other opportunities exist in edibles, topicals and even cannabis debt collection (a kind of B2B service for the industry).
Unsplash – CC0 License
CBD has all of the properties of an industry set for primetime. It is gaining legal backing (a trend that is unlikely to reverse). It is something that people need and that requirement is only going to go up in the future. And it is also a product that people feel that they have to have continuously. All those factors mean that the market is going to grow tremendously, and a lot of people will get rich off the back of it.
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